small business marketing

The Drums | Activision Blizzard’s Head Of Business Marketing’s Top 5 Predictions For 2023

As marketers wake up to the fact gaming isn’t to be ignored, Jonathan Stringfield outlines how the space will evolve this year and where attention needs to be directed.

Whereas 2022 signaled a partial return to social normalcy given waning concerns around the pandemic, we enter 2023 with economic abnormality looming. Soaring inflation, crashes in the technology industry and the threat of a more durable recession have caused the broader consumer, marketing and technology landscape to adopt a less optimistic outlook.

And yet, as was the case during the depths of the pandemic, an otherwise negative set of circumstances allows

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10-Part Intuition Docuseries Launching April 6th

By GunturPosted on August 23, 2024Posted in Business MarketingTagged business marketing plan, small business marketing

Exciting news!

Filmmaker Danny Blitz is releasing his 10-part docuseries, Superpower, on developing your intuitive intelligence. She interviews top scientists, doctors, specialists, and yours truly J in bringing together the latest research and best practices on developing intuition to make better decisions and live a more purposeful life connected to your deepest values and passions.

Each episode tackles various applications, ranging from how to relieve stress and overwhelm to listen to your inner guidance for your most important decisions.

I’m featured in the 1^st and 9^th episodes—the 9^th one focuses on how intuitive intelligence deepens your ability

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Memorable & Shareable Creative Marketing: Business Innovation Guide Released

By Posted on June 4, 2023Posted in Business MarketingTagged marketing business, small business marketing

PRESS RELEASE

Published June 1, 2023

The new guide from LO:LA shares five reasons why creative marketing is important when trying to capture customers’ attention and stand out in an industry. The guide considers business and customer viewpoints and examines how creative marketing can affect both.

More details can be found at https://www.thelolaagency.com/2023/03/12/making-the-business-case-for-creative

According to LO:LA’s latest guide, the first thing that creative marketing achieves is to differentiate businesses from their competition. If their marketing is unique and attention-grabbing, it can propel their products and services into the forefront of the public’s consciousness, which is necessary if businesses want to

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Small Business Marketing Ideas (For Any Budget)

By Posted on May 26, 2023Posted in Business MarketingTagged small business marketing, what is business marketing

For one week each spring, “shopping small” means big business.

Small Business Week, happening April 30 through May 6 in 2023, is a prime opportunity for small and medium-sized businesses (SMBs) to raise brand awareness about their products or services—and bring customers in the door.

Doing this, however, requires a little outside-the-box thinking. Giving your marketing efforts a local twist is one way to get the word out.

Here’s a list of SMB marketing strategies designed with local businesses in mind.

What is Small Business Week?

Small Business Week is all about highlighting the resilience of local retailers, restaurants, service

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Semtech’s LoRa® Chip-to-Cloud Platform Enables Sustainable Farming in Malaysia

By Posted on May 25, 2023Posted in Business MarketingTagged marketing businesses, small business marketing

Semtech’s LoRa devices and gateways utilizing LoRaWAN® help to improve farming practices, lower operational costs and increase crop yields.

Semtech Corporation, a high-performance semiconductor, IoT systems and Cloud connectivity service provider, announced that Sustainable Hrvest Sdn Bhd (SH) has deployed LoRa-enabled sensors and LoRaWAN-based gateways across its Durian fruit farms in greater Malaysia.

While one of the country’s most popular fruits, Durian trees are challenging to grow and harvest. These plants are sensitive to weather and moisture conditions and need 24X7 maintenance for high yield. LoRa-enabled sensors now give Malaysian farmers real-time data on the health of their farms every …

Fabric Wash and Care Product Market Business Growth Insights 2023-2030 Sales Revenue Analysis, Share, Size

By Posted on May 2, 2023Posted in Business MarketingTagged business marketing salary, small business marketing

Report Description:

Coherent Market Insight has released a new research study titled “Fabric Wash and Care Product Market” 2023 analysis by the following subjects: “Industry size, share, growth, segmentation, manufacturers and developments, key trends, market drivers, restraints, regulations, distribution methods, opportunities, strategies, potential road maps, and annual forecast until 2030”. The purpose of the market research study is to thoroughly investigate the Semiconductors industry in order to gain knowledge of the industry and its economic potential. As a result, the client has complete knowledge of the market and business from past, present, and prospective aspects enabling

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Free Resources: Managing Remote Teams

By Posted on April 23, 2023Posted in Business MarketingTagged small business marketing, what is marketing in business

The global pandemic has completely changed the way we work with and relate to our teams in order to remain productive during these challenging times. Rick and the global IE team got together to present you with a free webinar on best practices for managing remote teams. There were a lot of great takeaways here, and we were so glad to be able to share this with you!

Here’s a quick recap of some of the key strategies we discussed:

Leadership as a coaching mindset: ask, listen, support
Leverage technology to support and deepen relationships
Connection, impact, and responsiveness
Adaptive

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4 Things to Consider When Choosing a Marketing Agency

By Posted on April 23, 2023Posted in Business MarketingTagged business in marketing, small business marketing

Opinions expressed by Entrepreneur contributors are their own.

As a business owner, you know that marketing your business is crucial for success. And because of this, you may be considering hiring a marketing agency to help boost your business.

But with so many marketing agencies out there, it can be challenging to know which one to choose. Here are four key factors you should consider before hiring a marketing agency.

1. Do they take the time to get to know you, your business and your goals?

A good marketing agency will take the time to learn about you and your

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