“No one is free when others are oppressed.” ~Author Unknown The recent horrific murders of George Floyd, Breonna Taylor, Ahmaud Arbery and countless others that have died or been discriminated against for being black over the past 400 years; has us face the hard truths about our society,…
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Digital marketing agencies take note: Meta has launched a new certification for businesses, which will give you another way to showcase your Meta marketing expertise to prospective clients. The new program aims to highlight businesses whose staff have accumulated a level of knowledge about Meta’s platforms, via its…
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Super Power Your Decisions – a new online course for more effective decision-making Decision making is one of the most challenging aspects of leading, as we never have all the information we need and yet we still need to act. This is especially true in times of VUCA…
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Marketers have used videos since the 1940s, but the term “video marketing” has gained momentum in the last decade. Google’s purchase of YouTube in 2006 can be considered a critical turning point in the growth of video marketing. Video marketing is a hot discussion topic and a focus…
Read MoreFour small business owners say “comarketing” has helped them grow new audiences and boost sales. Comarketing — where multiple companies market their products together — is a low-cost strategy that can be even more effective than traditional marketing. For both companies to benefit equally, the campaign should be…
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If you own a business such as an online casino, you know how important it is to market your company. It’s not just about getting customers in the door; it’s also about keeping them coming back. Marketing helps ensure that your product or service stays relevant in today’s…
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Opinions expressed by Entrepreneur contributors are their own. Starting an online business is great for bringing your products or services to a broader audience. However, the competition is fierce, and it can be difficult to stand out in the crowded online marketplace. That’s where marketing comes in. Implementing…
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The ability to stay poised in the face of chaos is one of the most necessary skills in today’s volatile climate. Teams look to their leaders for a sense of assurance and steadiness that they are moving in the best direction and are focusing on the right tasks.…
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