Four hallmarks of a successful agent-client relationship
30-second summary:
- Discover the secret to building a successful agent-client relationship that can make all the difference in retaining or losing an account
- Learn the essential ingredients for earning your client’s trust and becoming a great advisor or marketing agency
- JoAnne Gritter, Chief Operations Officer at ddm marketing + communications helps you avoid the common pitfalls that erode trust and focus on the four hallmarks that elevate the fabric of brand-client relationships
In their classic book ‘The Trusted Advisor’, authors David Maister, Robert Galford, and Charles Green outline the necessary ingredients for a successful advisor-client relationship. Their thesis could be